Jesse Grimes has been practicing service design from the very beginning of its existence. He’s a senior service designer at Informaat and plays an important role in the service design community as management board member of the Service Design Network (SDN) and as Editor-in-Chief of Touchpoint, the journal of the SDN. In this episode, Jesse explains how service design has become a well-established discipline in many different fields around the world, and he shares his experience on visiting China recently, to speak at a conference and see the growing interest in service design there. We also learn what goes on behind the scenes when organising the Service Design Global Conference (taking place in Amsterdam from 26-27 October 2016), and talked about the importance of building a network around service design that is broader than the practitioners themselves.

We don’t intend to be a network that is only for service designers as a closed community. We want to build the interest and recognition of the field outside specifically service designers, and among the people who buy our services.
— Jesse Grimes


Measuring the succes of service design projects is a topic we at Knight Moves have been thinking about a lot lately. How do we measure the results of our interventions? We asked Jesse on his vision, he believes most service designers are already very good in expressing the qualitative results but the hard data, the numbers are often missing. Jesse talks about teaming up service designers with economists to discover the ROI of our projects.

Let's talk to an economist soon!



Add the end of our conversation he asked if we were interested in partnering up with the Service Design Network on this podcast. Of course! Since they are the biggest worldwide network organisation on service design we are delighted to join forces! So soon you will see the podcast featured on the Service Design Network website


Join us on our quest to expand the network around Service Design and subscribe to our channel. Enjoy getting inspired by our talks!